Casadesus-Masanell, Ramon, Oliver Gassmann, Felix Wortmann, and Sven Jung. "Bosch (A): Entering the ElectricBike Market?" Harvard Business School Case 722-459, June 2022. (Revised October 2022.
Bosch's calculator showcases a jaw-dropping 283 miles (455 km) of range on a flat, good road with no breeze during summer. Those numbers are based on a total load of 100 kg (220 lbs), rider, bike ...
Different electricbike brands take different approaches to ... board batteries to send power to the wheels. Others – notably Bosch and Yamaha – opt for a more high-powered approach, with ...
Casadesus-Masanell, Ramon, Oliver Gassmann, Felix Wortmann, Sven Jung, and Jordan Mitchell. "Bosch (A-B): Entering the ElectricBike Market?" Harvard Business School Teaching Note 724-427, March ...
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