The company has introduced Roku Ads Manager, a self-service platform tailored for CTV performance. “In order to meet growth ...

ROKU), the #1 TV streaming platform in the U.S.*, announced the launch of Roku Ads Manager, a direct self-service solution designed for CTV performance. With TV ad spending shifting further away ...

In Q3, the YoY growth of advertising activities across the Roku (ROKU) platform – excluding M&E (media & entertainment) – outperformed both the overall ad market and the OTT ad market in the U.S.9 The ...

2. Launch of Roku Ads Manager, a proprietary tool to streamline ad buying and placement. 3. Expansion of The Roku Channel (TRC), which is gaining viewership share and is expected to contribute ...

Roku stock fell after the company reported disappointing guidance for the current quarter and said it will stop reporting ...

Instacart and Roku are now offering shoppable ads on the streaming platform that enables customers to scan a QR code or receive a text message on products that take them to Instacart’s platform ...

The company is gearing up for strong platform revenue growth, driven by innovations like its new self-service Ads Manager, attracting smaller advertisers looking to tap into Roku’s vast audience.

North American grocery technology company Instacart and Roku, a US TV streaming platform, have announced an expansion of their partnership to offer advertisers new shoppable formats and advanced ...

2. Launch of Roku Ads Manager, a proprietary tool to streamline ad buying and placement. 3. Expansion of The Roku Channel (TRC), which is gaining viewership share and is expected to contribute ...