Why is that ring seemingly suspended in air? How did those people get from there to there? To watch Antonio Díaz perform many of his illusions in El Mago Pop on Broadway (Ethel Barrymore Theatre, to ...

When this baby hits 88 miles per hour, you're gonna see some serious shift in perception. Photo by Honda, from the video The other day, I wrote about an illusion using a pair of sunglasses and how ...

Designers, branding specialists, and marketing types may benefit from studying these visual tricks of color and image creation. Each year, scientists, researchers, and illusion enthusiasts convene in ...

Optical illusions are fun ways of tricking the brain. Some of them cause us to perceive movement when their is none, others cause us to see something as being far larger or smaller than it really is, ...

Honda's new CR-V is a fuel-efficient SUV, which almost sounds impossible. Sure, it's only two-wheel-drive and it's not that big, but Honda wanted to play on this "impossible made possible" with an ad ...

Is seeing really believing? How sure are you that the things you think you see are real? What about the thoughts in your mind? Did you think them up on your own, or could they have been planted there ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Rubik’s Cube, a Roll of Tape, an Old Tennis ...

Penfold Theatre Company is at 2120 North Mays Street, Round Rock, TX.

All it took was the magic of Siegfried and Roy and just like that, another magician-in-the-making saw his calling. Brad Ross was 13 years old when his parents took him on vacation to the magical land ...

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