"This campaign scaled new heights, moved seamlessly from OOH ... Derek O'Brien shared a favourite Amul ad of his and said that he had "much respect and admiration" for daCunha.

An Amul advertisement showing a girl changing her ... on Facebook and wrote: "Stop this ad." People also gave negative comments to the ad on YouTube. The digital film shows a little girl ...

In a new topical, Amul has paid tribute to the ... In the middle of this, a person declared, “My reason to eat Amul butter is their ads.” Javed Akhtar's son, filmmaker-actor Farhan Akhtar ...

Sylvester daCunha, along with his wife Nisha, conceptualised Amul’s 'Utterly Butterly' campaign in 1966. He came up with the Amul Girl idea when he was a manager at the advertising agency ASP.

Following multiple mishaps, the BMC has issued stringent guidelines for OOH advertising in Mumbai. A key market for ...

Incidentally, it is the world’s longest running advertising campaign and the ad ... new-age companies, and a widening economic divide between the haves and the have-nots; Kurien’s message at ...

Italian company has been marketing cookies and chocolate-covered biscuits under the brand “Amuleti,” reminiscent of Amul’s ...

India’s Amul emerged as the world’s strongest food ... such as its Flavour Swap and MAX lineups. New entrant Viterra (brand value up 37% to $1.1 billion) has recorded the largest brand value ...

Amul filed an FIR against a false claim that it supplied ghee with 'animal fat' to the Tirupati Balaji temple in Andhra ...

The text on topical read, "VI'R AT THE TOP!" Amul played around with Virat Kohli's name and merged it with "We are at the top". Check out the full story here. Also Read:"Go Gettem' Gautam" - Amul ...

Radio ad volumes in Jan-Jun 2024 grew by 3% compared to 2023, with the Services sector leading at 31% share, and 20-40 second ...

But it wants to change this by aiming for scale in new businesses that fit ... which created the iconic Amul girl and runs the funny topical ads, says, “Consistency is the heart of brand equity.