"This campaign scaled new heights, moved seamlessly from OOH ... Derek O'Brien shared a favourite Amul ad of his and said that he had "much respect and admiration" for daCunha.

In a new topical, Amul has paid tribute to the ... In the middle of this, a person declared, “My reason to eat Amul butter is their ads.” Javed Akhtar's son, filmmaker-actor Farhan Akhtar ...

The artwork is the centrepiece of a collection of 74 pieces of moment marketing with PM Modi as their focus. These included ...

Following multiple mishaps, the BMC has issued stringent guidelines for OOH advertising in Mumbai. A key market for ...

Fact-Check: Edited Amul Ad Shared to Take a Dig at Government Over New GST Rates ...

Incidentally, it is the world’s longest running advertising campaign and the ad ... new-age companies, and a widening economic divide between the haves and the have-nots; Kurien’s message at ...

Italian company has been marketing cookies and chocolate-covered biscuits under the brand “Amuleti,” reminiscent of Amul’s ...

Their ads featuring the 'Amul girl' have offered a tongue-in-cheek ... In recent years, it has taken on a new life with millennials remixing it and making it part of quirky acapella renditions.

But it wants to change this by aiming for scale in new businesses that fit ... which created the iconic Amul girl and runs the funny topical ads, says, “Consistency is the heart of brand equity.

While Hindustan Unilever spends about 10% of its sales. “An effective advertisement of soap can win new consumers and additional revenues of ₹20 per new consumer per month whereas an ...

Radio ad volumes in Jan-Jun 2024 grew by 3% compared to 2023, with the Services sector leading at 31% share, and 20-40 second ...