Say hello to the Atari 2600 My Play Watch, which serves an abundance of retro-chic wrist aura for just $79.99 a pop. Atari is not mincing words in stating the target audience of this smartwatch.

Think fitness trackers have become boring? Atari is here to shake things up with the Atari 2600 My Play Watch, which combines the wearable basics with retro games. The Atari 2600 My Play Watch ...

Instead of trying to compete with the Apple Watch’s capabilities, the Atari 2600 My Play Watch targets longtime gamers nostalgic enough for the consoles of their youth to spend $79.99 on an ...