Add Yahoo as a preferred source to see more of our stories on Google. ELF Cosmetics has released an $8 lip oil that many are comparing to a popular $40 Dior product. I tried the less expensive lip oil ...

Which Elf lip balm is best? You don’t need to settle for just any drugstore lip balm when you can get Elf’s hydrating, clean ingredients and still spend less than $8. Elf lip balms are widely ...

Affordable. Glossy. Incomparable. Three words to describe the viral Glow Reviver Lip Oils. Luckily, ELF just made your summer gloss picks a whole lot easier, dropping three new shades in their already ...

This would be perfect for Galentine's Day.

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. With the seasons changing, and the weather not being able to ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Give your lips a boost with the e.l.f. Lip Lacquer ($3).

CEO Tarang Amin pivoted to digital-first strategies, embracing Gen Z influencers for authentic co-creation. A diverse team ...

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