Forget the battle for chicken sandwich supremacy. The loyalty program wars are coming. Stream NBC 5 for free, 24/7, wherever you are. Restaurant digital orders surged 124% in the year ended in March, ...

With restaurant traffic remaining down for a relentlessly long time, frequency has become a bigger focus for most brands. Consequently, loyalty programs have become a bigger battleground because, well ...

With the 2022 holiday season upon us, restaurants are laser-focused on how best to increase foot traffic and optimize sales. Companies like Starbucks and Dunkin’ saw a 25 percent and 9 percent ...

Restaurant loyalty programs are under more pressure than ever to deliver. This means restaurants must focus on smarter ways to keep guests coming back—and spending more when they do. The good news?

With more competition than ever, today’s consumer seeks convenience, utility, and value from the brands they frequent. And in a shifting economy, a loyalty program can often make the difference for a ...

Maintaining a strong customer base is crucial for the long-term success of any restaurant. A loyal customer is five times more likely to repurchase and seven times more likely to try a new dish than ...

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. What does it take for loyalty programs to stand out in 2024?

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. With summer travel in full swing, frequent flyer loyalty ...