Google is raising the price of a YouTube TV subscription. In an email sent to subscribers on Thursday it said customers would now pay $73 per month, an increase on the current $65.

The same situation applies to platforms like Google TV, and Apple's tvOS, which requires an Apple TV 4K (not to be confused with Apple TV+, which does cost a monthly fee).

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In an X post on Thursday, YouTube TV conveyed a message to the members about how they are raising prices "to keep up with the rising content costs" to a monthly price of $82.99.

UNDATED (WKRC) - Your YouTube TV subscription is about to get more expensive. According to WSYX, the company sent out an email regarding the price hike to subscribers Thursday morning.

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YouTube TV users will see the price of a base plan subscription go up 13%, according to a Google announcement Thursday. The new price kicks in in about a month.