Women have not always an easy path toward entrepreneurship and economic independence. Fortunately, as innovations like the internet have become part of the fabric of society, determined women have ...

If you think your small business is too “boring” or “unsexy” to need social media marketing, think again. Here's why it's a powerful way to attract new customers.

Tension: Businesses want to understand their audience—but they rely on surveys and analytics dashboards that miss the emotional truth. Noise: “Social listening” is treated as a tool for trend-jumping ...

Tagembed is a leading social media aggregator tool that allows eCommerce brands to accumulate and display social media ...

Geno Church, the word-of-mouth inspiration officer at public relations and branding company Brains on Fire, says there are plenty of tools for companies to reach out to people through social networks.

File Photo. Buy this photo. “There’s something there, as far as treating (social media) like a community,” Colorundo said. “Cultivating it like you would cultivate a community, and then treating all ...