A Ned rig is a near-nothing bait composed of a small soft-plastic lure rigged on a jig head. And yet if you had to coax a bite from a bass anytime, anywhere, a Ned rig might very well be your best bet ...

Most folks call it a Senko. In any case, from finesse to power fishing, learn how to rig and fish soft stickbaits the right way to land more bass in every condition. A soft stickbait is a cylindrical ...

For Midwest Finesse fishing enthusiasts, one name typically stands out among the most influential — Ned Kehde. The renowned outdoors writer and angler from Lawrence is the namesake of the Ned Rig, a ...