Do you find that your product quality is high, your brand identity is clearly defined, but your commercial results aren’t meeting your expectations? One of the simplest ways to check whether you’re ...

The value of visual branding in today’s world cannot be overemphasized. Customers are bombarded with information from so many sources that their attention spans have dwindled, and businesses are ...

There are many essential components in a merger and acquisition process, but visual design and design languages should always aim for consistency. The Fast Company Executive Board is a private, ...

Does your organization need branding, positioning or both? While there’s plenty of overlap, and the terms are often used interchangeably, I believe branding is more focused on emotion, visual identity ...

CEO, National Retail Solutions (NRS). POS, NRS Digital Media, NRS Pay, NRS Funding, NRS Purple, and NRS Petro: Helping retailers succeed. First impressions count, and in-store branding can play a ...

Even with a small budget, you can enhance your brand presence, establish credibility and connect with your audience by focusing on simplicity, staying authentic and using affordable tools. Utilizing ...

Corporate branding videos are a digital handshake of business, presenting values, services, or culture with panache on websites, LinkedIn, and YouTube. A clean and crisp 2-minute video builds trust ...