A new global study offers a powerful confirmation of one of the most influential frameworks in all of behavioral sciences and behavioral economics: prospect theory, which when introduced in 1979 led ...

Proceedings of the National Academy of Sciences of the United States of America, Vol. 119, No. 34 (August 23, 2022), pp. 1-7 (7 pages) We often talk about interacting with information as we would with ...

Premera Blue Cross Director of Member Engagement Neal Sofian and Blue Shield of California Senior Wellness Program Manager Ritu Riyat introduced ways in which their respective health plans are ...

We don’t like to lose things that we own. We tend to become extremely attracted to objects in our possession, and feel anxious to give them up. Ironically, the more we have, the more vulnerable we are ...

Before embracing Medicare for All and proposing to take away all private health insurance, consider this: The science of behavioral economics, simple math and a crude but true political aphorism all ...

Although dozens of empirical studies have been published on effectuation as a whole, much work remains to be done on elaborating each principle in more depth. Based on an exploratory study of seven ...