If the defining hairstyle of the early aughts was the center-parted heartthrob look (i.e Devon Sawa and Leonardo Dicaprio circa Romeo and Juliet), the reigning style for many young men and boys in ...

Our product picks are editor-tested, expert-approved. We may earn a commission through links on our site. Why Trust Us? Gen Z may have you believe that the 90's and 2000's are back in style, but ...

Gen Z may have you believe that the 90's and 2000's are back in style, but recently a trend from the 80's has been making the rounds on TikTok: the perm. The perm hairstyle was mostly seen on women ...

Perms, the trend responsible for some of the most cringeworthy ‘dos of the ‘80s, are making a return — with guys. Search #boyperm on TikTok and you’ll discover thousands of young men sitting in salons ...

Add articles to your saved list and come back to them any time. Perm pride is here. The permanent wave, better known as the perm, has returned from banishment to the fringes of fashion since the ’90s, ...

The modern male perm is softer, more natural and has taken off, thanks to K-pop and TikTok. The modern men’s perm, once popular primarily among Korean and Korean American men, has gradually expanded ...

Fashion and styles often change, that’s why they’re called trends — but have you noticed how many young guys are getting perms? My wife and teenage daughter told me it’s a thing, and they were right.

This year marks the 100th anniversary of the permanent wave, known in short as the "perm." One hundred years ago, a hairdresser created a several-hour process involving a chandelier, sodium hydroxide ...