With its AI reinvention, Microsoft’s Bing has reached new heights in popularity and users. Now Microsoft is preparing to try to drive more traffic to publishers, as well as further monetize the ...

Microsoft has a new ad that says Windows 11 is the home of gaming, but shows Chrome pinned on the taskbar instead.

Ads in Windows are nothing really new, but Microsoft is now starting to push ads in the Start menu of Windows 11. In the latest Insider builds of Windows 11, users will begin to see ads disguised as ...

Microsoft and Sony are reportedly planning to add advertising in some of their free-to-play video games by the end of this year. Last month it was reported that both Microsoft and Sony have been ...

Microsoft Ads rolls out Dynamic descriptions for Dynamic Search Ads. Advertisers can now choose to serve dynamic descriptions to users. While Google and Microsoft Ads have many similarities, Microsoft ...

Microsoft is the multitrillion-dollar advertising company that nobody saw coming. There’s a reason for that. Until recently, Microsoft was a distant and relatively uninvested competitor in the ...

Microsoft is adding targeted ads, metrics and diagnostic capabilities to Copilot, the company announced Wednesday. The ads will run below Copilot’s organic response in results, with a stronger focus ...

As Apple celebrated, Microsoft canceled the company picnic. As Apple announced results that beat expectations, Microsoft had its first ever year-over-year dip in sales. As Apple announced a billion ...

Microsoft has added the ability to add custom columns to the Microsoft Advertising user interface and advertising console.

Ads in Microsoft Windows' Start menu are nothing new, and it's no surprise that they're coming to Windows 11. Microsoft has been testing ads in beta releases, and this week the update that places ...

Enormous Windows user base could power adoption of other Microsoft products Vidya is a seasoned financial expert with a strong understanding of fundamental and technical analysis. She is an ...

Microsoft’s announcement earlier this month of its intention to buy Activision Blizzard for $75 billion in an all-cash deal was met with breathless headlines across the digital gaming space. And for ...