Augmented reality is a coalescing of technologies that promises to create a new interactive relationship between mobile users and their surroundings. It’s easy to make AR sound like the latest ...

Augmented reality creation platform Blippar announced today that it has integrated its WebAR software development kit into Unity, the software platform that half the world’s games and many of its 3D ...

Cascadeur has introduced a new mobile app for iOS, allowing 3D AI animation creation directly on iPhones and iPads. This innovative application brings the robust capabilities of Cascadeur’s desktop ...

Augmented reality allows the real world to blend with the digital world, and the mobile platform works as the perfect device to bring the two together. Mobile games such as Pokémon Go and Monster ...

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Boxes appear on the phone’s screen, highlighting known businesses and landmarks, such as the Empire State Building. The user can click one of these boxes to download information about that location ...

As technology becomes an increasingly important part of life for people across the spectrum of age, a new mobile application being developed by researchers at the University of Wisconsin-Madison aims ...

Apple has been awarded a new patent related to an augmented reality system, making it the latest handset manufacturer to place a bet that the technology will play a key role in next generation mobile ...

The mobile augmented reality market will reach $732 million by 2014, fueled by paid application downloads, subscription services and advertising, according to a new report from Juniper Research. In ...

Macy?s is using augmented reality as part of its Believe campaign, an annual national holiday effort to support the Make-A-Wish Foundation. In past years Macy?s has asked customers to mail their ...