As streaming and connected TV (CTV) gain popularity, traditional cable is rapidly losing viewers. As streaming grows, advertisers like vibe.co are increasingly focusing on the best OTT providers.

With the global OTT video market projected to reach $347.11 billion in 2025, according to Mordor Intelligence, the competition for viewer attention is more intense than ever. In this saturated ...

MIDDLETOWN, Del., April 16, 2025 /PRNewswire/ -- The Over-The-Top (OTT) market is booming. Streaming ad revenue alone is projected to hit $180 billion by 2027 (Statista), while 74% of consumers favor ...