Improving transparency across the advertising ecosystem is an increasingly important objective for media owners and marketers. To advance toward this goal, buyers and sellers often promote supply-path ...

For small to midsize organizations and the MSPs that support them, Auvik’s network management update targets network visibility, data collection and alerting. A network troubleshooting tool based on ...

The U.S. Patent and Trademark Office granted a patent To PubWise, a platform born from header bidding and pre-bid strategies, that significantly reduces bid requests to achieve performance for ...

Klipfolio has forged a partnership with online marketing analytics firm, Cardinal Path, a digital performance measurement firm committed to helping clients leverage their Web, mobile, social media, ...