Heather Kelly is the CEO of Next PR, an award-winning, full-service public relations firm with offices across the U.S. While most of your team is winding down for the holidays and year’s end, business ...
I saw a LinkedIn post last week from a CMO claiming PR was “dead” and only about getting on “Good Morning America.” I had to laugh. While this person was busy writing PR’s obituary, the discipline was ...
It’s a new year, a new you. Everyone has heard that phrase at some point. For some, it might mean a resolution to get fit, read more or cut back on a vice. For others, it could mean striking out on a ...
Navigating public perception can be a minefield when juggling complex legalities and ethical considerations. If a lawyer or law firm makes a single communication misstep, the consequences can be ...
As law firms look to set themselves apart in an increasingly competitive market, the important role that a strategic public relations program plays in business development can't be overlooked. The ...
As founder of Only 1 Media PR, Becca Brazil is passionate about helping people, brands & businesses be elevated and seen through media. Over the past decade, my cofounder and chief financial officer, ...
The State of B2B Public Relations from Demand Metric and Convey Communications takes a look at how PR teams and agencies are playing a more strategic role in organizations. The State of B2B Public ...
Strategic PR amplifies events, attracting audiences and securing lasting brand impact. Pre-event buzz, live engagement and follow-up maximize PR event success. Effective storytelling and media ...
Establish PR takes a comprehensive and strategic approach, fine-tuning the messaging and positioning of startups to effectively communicate their unique value proposition to potential investors.
PR builds brand awareness and credibility for startup growth. Thought leadership PR establishes trust with customers and investors. Strategic media coverage enhances reputation and attracts business ...
The SA PR Measurement Landscape Report, Proof over Perception: The Evolution of PR Standards in South African PR, released recently, found that 60% of PR practitioners have strategic-level access to ...