Business Insider spoke to writer, lecturer, and colour expert Gavin Evans about the reversal of pink and blue on traditional gender roles. Read the full transcript below: "In the early part of the ...

But she was so intrigued by that seemingly universal inclination that she began the “Pink and Blue Project,” an ongoing photographic series of the two colors that are most frequently ...

We’ll be looking at everything from pastel pink patterns and bold purple art to chic blue concepts and some compelling ...

Classic black and white is timeless. Black is strong, while white is peaceful, making this combination balanced and perfect ...

In fact, a hundred years ago, it was the opposite. Pink was considered strong and bold, making it more suitable for boys, while blue was seen as delicate and gentle, making it better for girls.