Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...

Roblox (RBLX) is back in focus after rolling out new immersive ad formats, expanding programmatic partnerships, and drawing fresh attention from both institutional investors and major Wall Street ...

Roblox has announced a major expansion of its advertising platform, strengthening its position as a destination for brands ...

Roblox shares held steady as investors digest a Super League acquisition tied to Roblox marketing and Roblox's new age-check requirement for chat access.

The platform introduced “Homepage Feature” in closed beta, and expanded programmatic access via Amazon DSP, Liftoff, Index ...

Roblox, with a largely Gen Z user base, aims to convince marketers of its potential beyond being a gaming platform for kids.

Roblox (NYSE:RBLX) is opening up its video ads offering to all advertisers following testing over the past six months, as the video game platform looks for more ways to monetize its free to play games ...

(Bloomberg) -- Roblox Corp. executives have been trying to get advertisers to market their wares in the gaming platform’s virtual worlds since the company went public in 2021. It’s a chance for brands ...

Roblox has launched its own in-game ad solutions, including Image Ads and Portal Ads, which have the potential for better monetization rates and engagement. Meta's positive outlook on ads and improved ...