Some consumers are concerned about businesses using covert methods to influence purchasing decisions. They fear that some of the methods used by the advertising media can have such an effect on the ...

UCL (University College London) researchers have found the first physiological evidence that invisible subliminal images do attract the brain's attention on a subconscious level. The wider implication ...

While the U.S. Congress has never passed a law restricting subliminal advertising, government agencies have said the practice is unfair and could result in enforcement, especially for broadcast ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. In today’s column, I examine the looming danger that advanced ...

In the world of high school, every day is a battle. Recently, one of the most intimidating foes is the air. “School air,” as they call it on social media, is the latest way to explain the universal ...

In some recent posts, I’ve talked about the science of belief, information, and internet technologies (in particular, social media). I have argued that much of the concern about the spread of ...

Subway continues to double down on its new marketing approach, but rather than rely heavily on crowdsourcing as it did in February, the chain has turned to a mix of guerilla marketing and subconscious ...

Looking for a new way to publicize your product? Have you considered implanting suggestions in your current advertising that link your product to sex and power? Click here to see the ads > The birth ...