Color authority Pantone has selected Ultra Violet (18-3838) as its 2018 Color of the Year. Pantone officials say the dramatically provocative and thoughtful purple shade communicates originality, ...

For decades, people have wondered about the true color of acting legend Elizabeth Taylor's eyes: Were they blue velvet, dark denim, deep purple or vivid violet? Such is the legend surrounding the ...

While the last few weeks of the year are traditionally reserved for reflecting on the year that was, each December, Pantone—the self-described “the global authority on color”—looks to the next twelve ...

CARLSTADT, NJ -- Will mythical and spiritual Ultra Violet be the color that will take the world by storm in 2018? Pantone dubbed the blue-based purple next year's Color of the Year citing its ties to ...

NEW YORK --What we have here in 2017 is a heap of chaos and disruption. What we need in 2018? The Pantone Color Institute thinks whatever that might be will come in the deep purple hue of "Ultra ...

NEW YORK (AP) — What we have here in 2017 is a heap of chaos and disruption. What we need in 2018? The Pantone Color Institute thinks whatever that might be will come in the deep purple hue of “Ultra ...

NEW YORK (AP) — What we have here in 2017 is a heap of chaos and disruption. What do we need in 2018? The Pantone Color Institute thinks whatever that might be will come in the deep purple hue of ...

The color of the year for 2018 is a vivid purple, according to Pantone, which gives the title to a new hue every December. Specifically, "PANTONE 18-3838 Ultra Violet" is the chosen hue. ("Ultra ...