Business of Apps London (BOA) is nearly here, and with it, the return of one of the industry’s favourite pre-event traditions. We’re excited to announce that the Big Fat App Quiz of the Year is back ...
The final countdown is on for Business of Apps London on April 23rd, and we’re now close to capacity. Next week, the leaders shaping the future of app growth meet in London. This is your final chance ...
As app discovery expands to AI search tools like ChatGPT, one question is becoming harder for marketers to ignore: is their app being recommended at all? In a recent AppTweak poll, 41% of app ...
Aampe, in partnership with Business of Apps, is hosting an online session on May 6th examining one of the more consequential shifts underway in app growth: agentic AI and what it actually means for ...
89% of enterprise leaders say AI-powered search improved their marketing performance in 2025. Most of them, however, are still figuring out how to measure it. For their latest report, AI search and ...
App growth has never been more expensive and more fragile. User acquisition costs are rising, performance channels are saturated, and privacy changes have made targeting less precise. At the same time ...
AI marketing is becoming more accessible to app owners and marketers with practical implementation tactics that help businesses increase their ROI with more creative solutions. Top AI marketing ...
App monetization platforms help businesses to monetize their apps by offering a wide range of services. These platforms specialize in helping app developers generate revenue from their apps and ...
You have probably heard the term ‘growth marketing agency’ thrown around, if you are in the app industry. It’s a more dynamic approach than traditional marketing, where the focus is on constant ...
Coming up with an app idea is one thing. Getting it into development is another. And that’s where app investors come in. Through app funding and other resources, app investors can maximize the sales ...
Want to know who the top mobile app developers and game development companies are in India for Android and iOS? In this guide, we’ll give an overview of the app developers market in India –any company ...
Apple Search Ads platforms provide a targeted way for app owners and marketers to reach potential users at the moment they’re ready to download. Unlike ads on Facebook, Google, or Instagram, which ...