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Toy manufacturer Mattel announced that the NBA legend LeBron James will be the brand's first 'Kenbassador'. But the news ...
Mattel Inc. has cut about 35% of its non-manufacturing workforce – with more such reductions coming. The El Segundo toymaker ...
The No. 2 toy company in the US, Mattel, is dealing with tariffs by shrinking its manufacturing operations and leaning into movies starring its biggest brands, chief executive Ynon Kreiz said at ...
Toy stocks are among the most vulnerable to tariffs as they are especially discretionary. The industry was already struggling ...
Barbie doll manufacturer Mattel reveals how leaning on Google Cloud has enabled it to respond to customer feedback quicker ...
Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. The Lego Group built itself into one of the largest toy ...
Mattel, the toymaker behind the “Most Diverse Doll Line” and a blockbuster Barbie movie trumpeting diversity, is talking less ...
Mattel, CommScope, Ubiquiti and Willdan have been highlighted in this Screen of The Week article. EL SEGUNDO, Calif., April 07, 2025--Today, Mattel, Inc. (NASDAQ: MAT) debuted the first nine Hot ...
MAT gears up to realize the benefits from the extension of its partnership with Disney over an all-time classic franchise.
The toy industry has undergone a dramatic transformation in recent years as digital technology reshapes the way children play and interact with toys. Gone are the days when simple dolls and action ...
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