Researchers investigating the effectiveness of outdoor ads promoting climate change awareness and action found that a general ...

Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of ...

Google's Demand Gen now powers Shoppable CTV that enables viewers to browse and purchase products while watching YouTube ads ...

As CTV changes how people consume content beyond the big screen, AI is simultaneously changing the way advertisers design, plan, activate and measure campaigns. Together, these two changes mean ...

Researchers investigating the effectiveness of outdoor ads promoting climate change awareness and action found that a general message of climate emergency awareness received more QR code scans ...

In today’s Digest, we look at TikTok splitting its US app from its global business, YouTube CTV ads enabling shopping, and ...

Streaming is an actively evolving technology, writes Wheatstone's Rick Bidlack, and the queen of streaming, metadata, will ...

Researchers investigating the effectiveness of outdoor ads promoting climate change awareness and action found that a general message of climate ...

In the world of software, free doesn’t always mean limited. Several free applications now outperform paid alternatives, ...

It's natural to assume that paid apps offer more features and polished interfaces compared to free ones. Here are five apps ...

Sacrifices are a necessity to fit two screens in a single chassis. Instead of a laptop with little room between its screen ...

With the CFP locked at 12 teams through 2026, Notre Dame saw last season how thin the margin for error is at the CFP cutoff ...