Some Apple employees believe that the company's in-house generative AI technology powering Apple Intelligence is more than two years behind industry leaders, according to Bloomberg's Mark Gurman.

At the October Apple Event, the tech giant revealed its latest MacBook Pro (M4) today as a part of a week-long series of computing announcements. Apple may have just held its annual iPhone event ...

It's finally here! Apple Intelligence has arrived as part of iOS 18.1. The new update for iPhone brings the first wave of Apple's AI features to your device and can be installed right now.

Apple has teased an "exciting week of announcements" starting on Monday, and going on its teaser image, new Macs are sure to feature prominently. However, there are some hardware updates on Apple ...

Apple Intelligence launched on Monday, but the rollout is just a glimpse of how Apple hopes to transform its products with artificial intelligence. The tech giant unveiled initial features of ...

Analysts are expecting earnings per share of $1.60 for Apple’s fourth fiscal quarter, according to estimates compiled by FactSet (FDS). Net income is projected to reach $24.24 billion ...

Apple is preparing the next generation of MacBooks and will be making a big play ahead of the critical holiday buying season that your next computer should be a MacBook Pro. No doubt they’ll ...

Apple reported a profit and revenue beat for its fiscal fourth-quarter earnings on Thursday as Wall Street looked for early indicators of how the new iPhone 16 is selling with Apple Intelligence ...

Apple may not be doing a formal product event this October, but Apple SVP Greg Joswiak is teasing a “week” of Mac announcements starting on Monday morning. M4 Macs would make sense; Apple ...

Apple Intelligence has finally arrived, and like most AI on smartphones so far, it’s mostly underwhelming. The debut features of Apple Intelligence are all very familiar: there are glowing ...