Bacardi bought Jose Arechabala's brand and started selling Havana Club rum in the United States in 1995. Cubaexport first registered its U.S. Havana Club trademark in 1976. Bacardi sued Cubaexport ...

Coca-Cola, Bacardi, Carlsberg, Constellation Brands, Diageo, Heineken, Molson Coors, Pernod Ricard and Whyte & Mackay are all ...

CASA BACARDÍ’s ‘Give Into Your Mood’ campaign turned Halloween into a platform for creativity and self-expression across ...

Bacardi Global Travel Retail is featuring a Diwali Deserves Dewar’s multi-region campaign at 25 major airports across AMEA ...

SPIRITS giant Bacardi announced it has invested millions into Scottish whisky distilleries. The family-owned company, which has a portfolio more than 200 brands and labels, said they are investing ...

Bacardi has also recently completed its multi-million-pound expansion of the Aultmore Distillery in Scotland’s Speyside region. The project was initiated to improve efficiency and safety, and to ...

While many brands are leveraging first-party data to inform ad targeting strategies amid signal loss, scotch whisky brand ...

Patrón has partnered with bar chain The Alchemist to offer a Café Patrón XO Solar Shot Board, featuring six shots of the ...

The cognac brand's first major tech experience, The Set is accessible via QR code inside the D'USSÉ VSOP Holiday Gift Box, ...

Keith Hogg, vice president for supply chain Europe at Bacardi, commented: "Our investment in Aultmore and Macduff ...

Despite previous regulatory efforts, pan masala brands spent approximately `350 crore in advertising during IPL 2024.