CASA BACARDÍ’s ‘Give Into Your Mood’ campaign turned Halloween into a platform for creativity and self-expression across ...

Despite previous regulatory efforts, pan masala brands spent approximately `350 crore in advertising during IPL 2024.

In this article, we are going to take a look at where The Coca-Cola Company (NYSE:KO) stands against other best consumer ...

While many brands are leveraging first-party data to inform ad targeting strategies amid signal loss, scotch whisky brand ...

The cognac brand's first major tech experience, The Set is accessible via QR code inside the D'USSÉ VSOP Holiday Gift Box, ...

New Zealand soft drink company Karma Drinks has announced an expansion into Australia and a new-look leadership team.Nick ...

Also included in the company's portfolio of traded global premium brands are Johnny Walker, Hennesy, Bacardi, Chivas Regal, Jack Daniels, Baileys, Absolut, Ballentines, Remy Martin, Jose Cuervo, ...

Jumia, Nigeria's leading e-commerce platform, has announced the launch of Black Friday campaign, running from November 1st to November 30th.

Saatchi & Saatchi has appointed Claire Hollands, chief executive of MullenLowe UK, as its new CEO. Hollands replaces James Denton-Clark, who announced he was leaving the Publicis-owned shop in June ...

SUPERMARKET booze sales are drying up as prices climb and drinkers ease back on alcohol. All ten of Britain’s most popular ...