If you know anything about makeup, you know that Selena Gomez’s Rare Beauty has taken over social media since its inception ...

Red light therapy, watercolor blush, and biotech ingredients are just a few of the innovations to be on the lookout for this ...

Sephora is having a pretty major sale right now, and fan-favorite makeup products from brands such as Selena Gomez’s Rare ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

If you’re the type of person who waits for the big sales to stock up on the best beauty products, here’s some good news: Ulta ...

One happy customer loves the hue Scotch Shot, a deep mauve, saying, “It initially goes on like a satin-y gloss. After some ...

Gabrielle, an attorney from Middleburg, and Nick, an exterior cleaning business owner from Arlington, met and became friends as freshman at the College of William & Mary. Junior year, their friendship ...

The limited-edition line, created in partnership with Comete Collective member Cécile Paravina, draws on Gabrielle Chanel’s ...

Bella Hadid has given her stamp of approval to the sustainable brand Vivaia, taking a pair of satin sneakers out for a jaunt ...