Personalization is the heart of modern email marketing—but Google’s latest moves strip it away, one discount tag at a time.

India’s DOOH market, which is growing fast, driven by tech, urbanisation, and immersive content, is set to hit 17% of OOH ...

The strongest category performers over the four-week period were confectionery, snacks and soft drinks (up 19.3%) as well as ...

Costco, Intuit, Regal Cinemas and United Airline’s Kinective Media support a Display & Video 360 program that aims to wed ...

Experts say market instability has split digital ad market in two—while premium inventory in finance, luxury, and tech has ...

RMNs increasingly enable both endemic and nonendemic brands to leverage retailers’ powerful and highly granular first-party ...

Premier Outdoor Media ("Premier" or the "Company"), a leading independent operator of out-of-home advertising ("OOH") ...

It’s Spotlight, a newly launched data-driven digital out-of-home (DOOH) advertising startup, has officially taken over the digital screens at CP.67 Mall, Mohali’s biggest lifestyle and entertainment ...

Plans for a digital advertising screen near South Shields Town Hall have been refused by council development bosses, ...

One Reddit user shared their frustration at a busy train station for choosing to display excessive ads instead of useful ...

British Telecom (BT) has asked Stroud District Council permission to open a street hub on pavement at Merrywalks. According to planning documents, the double-sided 75-inch digital display - to be ...

Google faces mounting pressure in the U.S. over how it has wielded its dominance in the online advertising sector.