Perplexity began testing sponsored placements in 2024. It’s abandoning them, saying labeled ads can erode credibility.

A powerful but overlooked marketing tool quietly amplifies reach, trust and long-term visibility — here's why it matters more than ever.

Behind the AI interface, a staged system narrows tens of thousands of documents to a few, showing that visibility hinges on ...

Google is synonymous with search. But if you’re looking for a more privacy-centric alternative, there are several options that promise little or no tracking. “Every time you go to most search ...

The scale of AI-powered discovery has been growing exponentially. OpenAI’s ChatGPT now reaches over 5 billion visits a month and 800 million active weekly users. More than 40% of users are under 25.

Google's Jeff Dean explains why latency and cost make Flash Google's production tier for AI search, and why models are built ...

One company built its business on a dominating position in a key technology niche. However, it got a slow start in ramping up on digital transformation efforts. Nevertheless, the company eventually ...

Grant Simmons explains why topical authority, signal alignment, and unique data-driven content are the foundations of AI visibility — and why they always have been.

The FBI says "gold courier" scams have cost Americans an estimated $262 million in the span of months. Here’s how the scheme ...

Fast Company Executive Board member Kody Gurfein shares insights on why storytelling is more important than ever.

ShopSavvy launches Universal Search, delivering unbiased product results from thousands of retailers as a true ...

In today’s digital economy, visibility no longer depends solely on traditional search engines or social media reach. With the rise of AI assistants, conversational search, and answer-based discovery ...