Mark Gurman explains that Apple had initially targeted to release the new M5 MacBook Pro lineup later this year. Internally, however, that timeline has apparently shifted to the first half of 2026. While the M5 MacBook Pro will largely resemble the current design, Apple is reportedly planning “new cases and a move to OLED” for the M6 generation.

The quick transition from the 16e to 17e indicates Apple is moving to an annual update cadence for its entry-level iPhone, a shift from its prior strategy.

Apple is preparing a major product refresh for early 2026, including new iPhones, iPads, MacBooks, and an external display, as part of its strategy to regain consistent revenue growth after recent demand softness.