(CBS NEWS) -- Toys "R" Us mascot Geoffrey the Giraffe has packed up his suitcase -- presumably full of toys -- and left his toy kingdom for good. A heartbreaking photo of Geoffrey is circulating ...

Toys "R" Us is planning to auction its iconic mascot Geoffrey the Giraffe next month, according to Reuters. The toy giant is planning to sell its intellectual property, which includes its Babies ...

With Geoffrey the Giraffe presiding like a polka-dotted monarch, the store offers kingdoms of chaos where dreams arrive in shrink wrap and joy is scanned at checkout. Though bruised by time and ...

Amid the popular toy retailer’s return (thanks to Macy’s), Geoffrey the Giraffe is named on Advertising Week’s Madison Avenue Walk of Fame. Toys R Us’s Geoffrey the Giraffe won first place ...

But Geoffrey the Giraffe is back to work. The mascot made a surprise appearance last week at one of the largest wholesale events in the toy industry. That was just days after court filings showed ...

Patton’s fifth grade class received a visit Wednesday morning from brand mascot Geoffrey the Giraffe. Geoffrey was greeted by cheers and smiles across students’ faces. He watched them color ...

Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 8 min 36 sec ago By Tim Nudd - 1 hour 58 min ago By Matthew Van Houten - 4 hours 40 min ago By Adrianne Pasquarelli - 5 ...

Geoffrey the Giraffe was a constant companion for Louise Conway at Great Ormond Street Hospital, and would later prompt a fundraising campaign. It began with a Facebook page called Giraffes on ...

The minute-long video depicts Toys “R” Us’s late founder, Charles Lazarus, as a child who dreams of a toy store and Geoffrey the Giraffe, the store’s brand mascot. Toys “R” Us said it ...