Nike is back with a new Air Force 1 sneaker and this is the one you've been waiting for. Everyone is going to want this "it" ...

At Nike’s headquarters in Oregon, a series of next-generation products reveal how deeply technology is shaping the company’s future. From an air-inflated jacket that adjusts warmth on demand to ...

As part of a realignment focused on technology and automation, the Iconic sportswear brand is looking to hire software ...

The Air Force 1, interestingly, wasn't even Dropkin's original go-to. “He had previously worn Nike SB models,” Nicko says. “In 2022, he moved to the AF1, largely driven by team uniform color ...

There’s no question that Colorado Buffaloes coach Deion Sanders likes to be stylish. This was on display when “Coach Prime” showed off a new All-White Nike Air ...

Throughout this century, the Oregon Ducks football program has been the gold standard in college football innovation. Be it Chip Kelly's spread, up-tempo offense, the vast array of uniform ...

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Some athletes are simply synonymous with a particular number. Think of Michael Jordan and 23, Cristiano Ronaldo and 7, or Wayne Gretzky and 99. In women’s football, the number 11 belongs to Barcelona ...

The shoe's design is inspired by 1970s-'90s Nike models, muscle cars and Booker's connection to Phoenix. The initial release includes two colorways, "Phoenix" and "Rising," which differ in design, ...

What's up, y'all. Welcome back to The Morning Win. Everything isn't meant to be commercialized. That's a lesson Nike never learned on its way to becoming a billion dollar corporation... which is why ...

Yet the fashion moment sparked controversy, placing Nike under scrutiny as fans criticised what they saw as the brand’s double-sided stance. After Osaka’s outfit made headlines, Jessica Schiffer, ...