Beer glasses are too big, scientists say — here’s why they want to shrink down the traditional pint
Your beer glass might soon become smaller — and this time, it’s not about shrinkflation. A group of scientists in the UK — interested in finding innovative ways to encourage the public to cut back on excessive drinking — have released findings of a study involving a dozen pubs,
Shrinking the pint can reduce beer sales by almost 10%
Reducing the serving size for beer, lager and cider reduces the volume of those drinks consumed in pubs, bars and restaurants, and could be a useful alcohol control measure, according to research published September 17th in the open-access journal PLOS Medicine.
How the British pint compares to beer glasses around the world
Scientists say smaller beer glasses can help reduce alcohol intake in the UK, but what will pubs and customers say?
Small beer: Study calls on government to shrink pints
A sobering discovery has led to Cambridge University academics calling on the government to stop serving beer in pints to reduce Britain’s alcohol intake. A study found , externalthat beer consumption dropped by 10% when pubs shelved pint glasses and served customers with glasses two thirds the size instead.
Shrinking the pint can reduce beer sales by almost 10% (IMAGE)
Reducing alcohol consumption is a global public health priority. Researchers examined the effect of reducing the largest serving size of draught beer in England, usually the pint, on overall alcohol (beer and wine) consumption.
Cambridge research asks UK govt to reduce pint size of drinks: Internet is livid
Cambridge University researchers have proposed replacing traditional pint glasses with two-thirds-sized ones to reduce alcohol consumption by 10%, potentially lowering health risks like cancer and heart disease.
Daily Mail1d
The death of the pint? Shock new data reveals Brits now drink most of our alcohol in wine NOT beer
In 1970, most alcohol was drunk as beer and in pubs and wine was expensive ... Some studies have suggested that a glass of wine or pint of beer a day can stave off a host of illnesses.
Pub owners urged to slash size of 'pints' after no complaints in 13-week trial
Cambridge scientists found that slashing the size of 'pints' triggered a plummet in pub sales of beer, lager and cider - but ...
Nature5d
A small fix to cut beer intake: downsize the pint
Total alcohol consumed fell at establishments in England that replaced the classic imperial pint with a two-thirds measure.
Daily Mail4d
Now woke scientists want to shrink your PINT - as they claim smaller servings of beer could reduce the UK's alcohol consumption
For as long as pubs have been pouring beer, the pint has been the universally accepted serving size. But now, woke scientists from the University of Cambridge want to do away with the humble pint ...
Daily Record4d
Pint size should be slashed to reduce alcohol consumption, study suggests
Believe it or not, customers reportedly did not raise any objections either, and experts believe such measures are effective in cutting down alcohol intake. This is particularly relevant as ...
Tyler Morning Telegraph5d
Pint-sized discovery: Study says smaller glasses help people drink less
Shrinking the pint would slash the amount of beer Brits ... to half of the increase in wine sales. However, overall alcohol consumption was still reduced in the participating venues during the ...
Yahoo News UK4d
Pint size should be slashed to reduce alcohol consumption, study suggests
A new study from Cambridge University has suggested that the traditional 'pint' should be downsized to help reduce ... and experts believe such measures are effective in cutting down alcohol ...