With spring in full bloom, it's the perfect time to refresh your fragrance collection with fresh, floral, and elegant scents ...

Think of the prettiest bouquet of white flowers like jasmine and orange blossom—a.k.a. the star notes of YSL's Libre —and you ...

Minimal, gender-neutral, and quietly cool, Energetically New York blends sandalwood and cardamom for a warm, subtly spiced ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

“It’s one of the three most important natural materials for perfume,” says David Moltz, perfumer and co-founder of D.S. & Durga. The rose’s significance dates back to 10th-century ...

In the world of PerfumeTok, Delina went viral with 105.6 million posts for its fruity floral fragrance that wraps skin in ...

To bring this scent story to life, I chose the rose as the hero note as it is often called the 'Queen of Flowers' and presents such a romantic and timeless facet to the fragrance." Kayali never ...

March is Fragrance Month, a time to celebrate the artistry and innovation of scent, culminating in Fragrance Day on March ...

After 8 years in a pre-colonial building in South Bombay, the ‘iconic’ 5-storey flagship Zara store has closed its doors because the brand could no longer afford the ₹3 crore in monthly rent.

IT’S no secret that perfumes can cost a small fortune. But now Aldi has launched dupes of the luxury perfumers at Le Labo and we went to see if they’re really worth running to grab. Le ...

Proving their fashion prowess, the loved-up pair even coordinated their ensembles, with Zara look glamorous in a turquoise V-neck coat and a matching statement headpiece. Taking style tips from ...