The world's largest toymaker, Lego, has told the Financial Times that it intends to build its own videogames in-house from ...

Niels Christiansen, CEO of Danish toy company Lego Group, explained that the they are more worried about market share and ...

Lego has broadened its product range to reach new customers, and CEO Niels Christiansen said the Lego Botanicals sets — flower bouquets and plants made of bricks — were popular gifts and had ...

The CEO of the Lego Group, the Danish company behind the popular construction toy, has said he is not worried about U.S.

Lego has a long history in the video games sector between licensed titles that feature digital brick versions of iconic movie ...

Lego is working to build up its in-house game development, the company's boss has revealed. Speaking to The Financial Times, ...

Lego is taking market share in amid a struggling toy market as it reported strong sales growth for 2024.The company produces ...

After 20 years of successful third-party Lego-branded video games, Lego is finally stepping into the industry itself, raising ...

Lego has focused on diversifying its supply chain in recent years but may not be totally immune to Trump tariffs. The company ...

According to the CEO of The Lego Group, the company may begin developing some video games internally. Niels Christiansen, who ...

Lego reported strong sales growth for 2024 as more shoppers snapped up its colorful plastic brick construction sets, taking ...

After decades of outsourcing its video games to third-party studios, LEGO wants to take over development by setting up an ...