Mak will be succeeded by Guang Cui, currently CEO of Dentsu Creative China, marking the latest in a series of leadership ...

Tourism Western Australia has rolled out the next chapter of its “Drive the dream” campaign, featuring Australian-born F1 ...

Indonesian cosmetics giant Wardah has claimed the top spot in SEA’s top 10 beauty brands. The largest skincare and cosmetics ...

Articles written by Michael Castillo ...

As AI continues to transform marketing, UM APAC's CPO Ben Tuff uncovers how to tap its power without losing the nuances of the creativity, edge, and authenticity that drive standout brands.

Pacific's prestigious 40 Under 40 winners are driving innovation and pushing boundaries across the region's marketing ...

Capitalising on fleeting cultural moments requires speed, a certain risk-taking ability and a sharp understanding of when a ...

Sam Nelson Harris of the band X Ambassadors gives the song the indie pop treatment. Unlimited access to Campaign Asia-Pacific ...

It unveiled its latest innovations at the Snap Partner Summit, including the latest generation of augmented reality (AR) ...

Campaign explores how Singapore’s newest digital banking entrant is using bold branding, Henry Golding as its ambassador, and ...

With beauty standards increasingly shaped by quick-fix solutions, Quantum's Tanya Malik questions whether brands are prepared for the profound shifts in consumer expectations, and how they'll adapt to ...

With beauty standards increasingly shaped by quick-fix solutions, Quantum's Tanya Malik questions whether brands are prepared ...