At the heart of Times Square, the campaign transformed a standard billboard into a live-action experience, featuring actress ...
The company plans to roll out five additional experience centres across major cities as part of its nationwide expansion ...
What sets the execution apart, however, is the use of boxing glove-shaped hand grips, a clever contextual innovation that ...
The campaign is executed by WPP Media across Mumbai, also using RoshanSpace Brandcom’s ProDigi TWINN to run 12 creatives with ...
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