Apple has never made a TV set. But the idea just won't die, Peter Kafka writes.

The first time we heard rumors of an Apple television was nearly 14 years ago, though Steve Jobs later dismissed the idea of ...

Steve Jobs' vision for a simplified Apple TV set might be resurfacing as the company explores new paths forward for hardware.

In Bloomberg's Power On newsletter written by Mark Gurman, he revealed the company is "evaluating" an Apple-branded TV set.

Obviously, those rumors never came to pass and as the years went by without a release, we assumed the project was dead. But a ...

Apple could inject serious competition into the OLED market on the back of Panasonic's return to the U.S. market. Apple's ...

According to a fresh report, Apple could be revisiting the idea of releasing its own TV set. Here’s what we know about the ...

However, what was more surprising is that according to Mark Gurman, Apple is once again “evaluating” the idea of releasing an ...

According to Bloomberg's Mark Gurman, Apple is working on a smart home command center that could take its home automation ...

Back at WWDC 2024 in June, Apple teased new screensavers for Apple TV with tvOS 18, including screensavers based ...

Depending on the success of its upcoming smart home hub, Apple will evaluate making its own TV set, according to reports. Does this sound familiar?

Tech giant Apple may be working on a smart TV set according to Bloomberg. The renewed interest in an Apple-branded television ...