BIC Chief Commercial Officer, North America. "Inspired by the 4-Color Ballpoint Pen, the 'Inkubator' contest will challenge consumers and brand fans to ignite the creative spark we all have within us.

BIC's iconic 4-Color Ballpoint Pen has been turning heads – and switching colors – since 1970, and it's still a fan favorite today. These retractable pens offer a comfortable wide-barrel and ...

BIC pens are a household name around the world, and millions are sold every year. But have you ever wondered how the world’s best-selling pen is made? In this video, we take you behind the ...

The producer of the famous Bic Cristal pen cut its yearly guidance for 2025, lowering its expected net sales growth to between 0% and 3% at constant currency versus between 4% and 6% published ...

Creating BIC pens is an intricate process that starts with high-quality materials carefully selected for durability and precision. The pen’s body is molded, and then the ink, made using a blend ...

The producer of the famous Bic Cristal pen cut its yearly guidance for 2025, lowering its expected net sales growth to between 0% and 3% at constant currency versus between 4% and 6% published ...

French company Bic recently launched a marketing effort, 'One Bic, One Book, Two Classics', in which it combined the Bic Cristal pen and a robot to produce a Romeo and Juliet manuscript that mimics ...

An ink-stained legal drama has engulfed the family behind BIC pens, who are fighting over at least $30 million worth of the $2.7 billion company’s shares, court records show. After years of ...

An ink-stained legal drama has engulfed the family behind BIC pens, who are fighting over at least $30 million worth of the $2.7 billion company’s shares, court records show. After years of ...

Once upon a time, I whipped open an exam so fast that I gave myself a papercut – and the only pen I had with me was an old-school Bic biro – the kind you get in banks and doctor’s offices ...