Hello Kitty's grip on kawaii culture is slowly loosening as fans flock to a more punk mascot from Sanrio that they find more ...

If you want to complete the set (which we highly recommend you doing!), here’s the Hello Kitty plush from the new drop. It perfectly blends both characters with the brown Monchhichi suit and freckles.

As Netflix gears up for a new Kuromi-centered show, Sanrio explains its shift in mascots to embrace the scary-cute trend.