Having once been a “titan” of Twitter, KFC had to rethink its social strategy and embrace co-creation to reach Gen Z ...

The Strategy Behind KFC’s Social Media Play KFC’s push to position itself as “one of them” instead of an outsider talking to Gen Z is not limited to this campaign. The brand has revamped ...

Chicken chains, including Raising Cane’s, Wingstop, Chick-fil-A, Zaxby’s, Bojangles and Popeyes, saw consumer spending increase in 2024 while KFC saw consumer spending ... both brands heavily over ...

Chicken chains, including Raising Cane’s, Wingstop, Chick-fil-A, Zaxby’s, Bojangles and Popeyes, saw consumer spending increase in 2024 while KFC saw consumer ... with Gen Z, and digital ...

It’s a story of size, strategy, and surplus ... the US more than the US needs it Big Changes Are Coming To KFC In 2025 Gen Z can earn $70,000 a year and enter the AI-proof medical field without ...

India's QSR and cafe industry is experiencing a resurgence in deal activity, fueled by recovering demand and evolving ...

When McDonald’s debuted its beverage spin-off CosMc’s in December 2023 to lines four hours deep, it always felt like a larger ...

It entered India in 2005 through a partnership with Devyani International Ltd (DIL), which also operates KFC and Pizza Hut in ... healthy energy and for Gen Z it's like a badge value." ...

According to Circana, both brands "heavily overindex with Gen Z ... at KFC. Mezvinsky is a 20-year veteran at Yum Brands. He also previously held the role of Taco Bell’s Global Chief Strategy ...

The GCC hospitality and food service market is poised for robust expansion, projected to grow at a strong CAGR of 9.25% between 2023 and 2029. As the region’s population grows and urban centers ...