Last year, HuffPost covered all the reasons Korean sunscreens are the unsung hero of Korean skin care, including the ...

The Torriden Dive-In serum delivers moisture without any stickiness, and it should be the first step in your skincare routine. The watery essence-serum is beloved by Korean K-beauty consumers, as it ...

While luck and genetics play a huge role in having great skin, it isn’t everything. Beautiful, healthy skin is also about the ...

Flawless skin doesn’t happen overnight — but a major boost in radiance is absolutely on the table when you treat your ...

Korean beauty’s rapid rise 10 years ago eventually led to market saturation and consumer fatigue. Now, it’s enjoying a ...

Korean beauty or "K-beauty" continues to grow in popularity, you see it all over social media showing the latest trends for ...

Korean skincare has seen a huge surge in popularity in recent years after becoming available in the UK, and for good reason.

The race to achieve ‘glass skin’ with emerging trends such as double cleansing, snail mucus, salmon sperm products and more is taking over the internet – but is this all just a passing trend?

Western sunscreen formulations back then were nothing like they are now, so she always opted for ones from Korean skin care brands, which boasted higher levels of protection and more cosmetically ...

The K-beauty skincare and make-up products that Korean beauty experts are actually using, including a lip gloss beloved by ...