News

Linkedin launched its first beta test into the CTV ad buying space. Now, the product is finally generally available in the US ...
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...
Emily Sundberg used to work at Meta, helping to sell Instagram ads. Now she sells ads for herself, on her very buzzy Feed Me ...
Bizcommunity.com on MSN5d
Platform-hopping is not a strategy
Let’s be honest, most businesses are far too busy trying to show up everywhere online. From TikTok trends and Instagram reels ...
Video may boost impressions on LinkedIn, but does it drive business impact? This 90-day test reveals what really works and what doesn’t. The post Do LinkedIn videos work better than blogs? Here’s the ...
Some corporate acquisitions have turned out to be absolute gold mines. While plenty of deals fade into obscurity or backfire ...
To a certain extent, advertising has become the battleground for broader culture war conflicts in the corporate world.
Industry leaders evaluate the capabilities, limitations and optimal implementation of Google’s Search Max, as part of ongoing efforts to navigate an increasingly automated advertising landscape.
Millions of job seekers are browsing job boards everyday. If you’re hiring in 2025, online job posting sites are the fastest ...
GymNation CMO Rory McEntee offers a confession most creative agencies won’t want to hear: he’s getting better results out of ...