The Pillsbury Doughboy is among the most influential food mascots of all time, up there with cultural icons like Betty Crocker and Chester Cheetah. The adorable, doughy mascot has been capturing ...

Hines was a tough customer. He demanded spick-and-span spotlessness (personally inspecting every kitchen), prompt, polite ...

Supermarket cake mix shelves feature the Big Three. There’s Pillsbury, whose Doughboy is a cartoon character. There’s Betty ...

InsideSources.com Supermarkets’ cake mix shelves feature the Big Three. There’s Pillsbury, whose Doughboy is a cartoon character.

First came Duncan Hines Ice Cream. It was an instant hit, not because of the familiar name but the high butterfat content.