Perplexity AI is taking a softly, softly approach to building its ad business.

The UK has proposed giving Google “Strategic Market Status,” which means it will be subject to conduct requirements that ...

Artificial intelligence powerhouse OpenAI will likely add advertising to ChatGPT, a move that would pressure Google stock, ...

Microsoft is deprioritizing ad tech; Google wants to get back into publishers’ good graces; and Meta has been quietly developing proactive chatbots.

Alphabet Inc.’s Google will face the UK’s antitrust watchdog’s push for more fairness and transparency in its online search ...

Google research shows ads of the future won’t be placed. They’ll be written live by LLMs, shaped token by token through ...

Marketers, industry watchers see AI overviews as an opportunity to insert machine-readable, structured content in Search ...

UK's Competition and Markets Authority are eyeing tighter control of Google, a move that could reshape how advertisers reach ...

A recent IBD analysis projected that “AI search ad spending” might reach $26 billion by 2029, with an open question over how ...

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Vidhya Srinivasan led Amazon Web Services' first cloud data centers launches before taking on a pivotal transformation at ...