Max Homa withdrew late in his second round of the Farmers Insurance Open. Play was suspended Thursday at Torrey Pines because of high winds. The Tour later announced via social media that Homa, who ...

In response to the devastating Los Angeles wildfires, SoCal native Max Homa paid tribute to the LAFD at the Farmers Insurance Open on Thursday.

The active brand is set to hit its $12.5 billion sales target ahead of schedule — and is looking to double the business again ...

If you're keen on sweatbands, tight shorts and lunging, you'll want to check out our AO special section in this sponsorship ...

Why you'll love it: Every golfer needs a pair of go-to pants when it's chilly outside, and Lululemon makes the most ...

The American's golf ball and glove deal with TaylorMade has reportedly ended, with Fowler set to use a Titleist Pro V1 and Cobra golf glove for the time being ...

On GOLF's Fully Equipped, Kris and Wadeh look back at Max Homa's first week with Cobra golf clubs after an offseason of ...

Frances Tiafoe partners with the brand to test new performance innovations, debuting the collaboration at the Australian Open ...

Frances Tiafoe has been named an ambassafor for Lululemon and will debut the partnership at the Australian Open.

As a lululemon Ambassador, Tiafoe will work with the brand to inform, test and provide feedback on new performance innovations and product designs. lululemon continues to expand their premium product ...

The SI Golf team debates how to spice up the PGA Tour season finale, the ease of Kapalua and if there’s a worse gaffe than ...

Michael Kim, who played in 30 PGA Tour events in 2024, took to X to explain the basics about golf equipment deals.