
What are marketing campaigns? - BigCommerce
A marketing campaign could be used to promote a product, a service, or the brand as a whole. To achieve the most effective results, campaigns are carefully planned and the activities are varied.
Facebook Advertising in 2026: Ads Types + Tools for Success
Check out our Facebook Advertising guide and learn everything you need to know to create and implement Facebook Advertising campaigns.
What is a social media campaign? How to increase social sales
What is a social media campaign? How to increase social sales **Definition:**A social media campaign is a coordinated marketing effort to reinforce or assist with a business goal using one or more social …
CPA Marketing in 2026 (Benefits + Best Practices) - BigCommerce
CPA marketing is the next step in digital marketing that ROI-minded marketers are looking for. Learn what it is and how to start.
What is ROAS? Calculating Return On Ad Spend - BigCommerce
Definition: Return On Advertising Spend, (ROAS), is a marketing metric that measures the efficacy of a digital advertising campaign. ROAS helps online businesses evaluate which methods are working …
Google Ads for Ecommerce: Main Types + Top Strategies
Running Google Ads exposes business owners to an unparalleled audience base while providing them with total control over their advertising strategy.
Ecommerce Email Marketing in 2026 (Drive Sales)
Learn how ecommerce email marketing can boost ROI and sales. Discover strategies to convert, retain, and engage customers effectively.
Ecommerce Marketing in 2026 (Create a Winning Strategy)
Jan 1, 2026 · Master ecommerce marketing with strategies to drive traffic, boost conversions, and build customer loyalty. Discover actionable tips for any market in 2026.
eBay Advertising: Main Types + Best Practices - BigCommerce
The ROI of advertising on eBay depends on your business needs, budget and adherence to SEO best practices, so it’s a good idea to familiarize yourself with the ins and outs of eBay ads before running …
Performance Marketing in 2026 (Playbook to Drive ROI) - BigCommerce
Dec 10, 2025 · Performance Marketing is a digital marketing strategy that is becoming more critical year over year. Learn what it is and strategies you can use.